Nic’s blog

I write about building businesses, failing and building a life, not a legacy.

Nic Haralambous Nic Haralambous

Behind the scenes: Sony Bravia bouncy ball advert

This is cool. The first shot that is shown with the initial ball dropping is incredible and sounds amazingly destructive.They used hundreds of thousands of balls. These dude... have balls:

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Nic Haralambous Nic Haralambous

Behind the scenes: Sony Bravia paint advert

The Sony Bravia paint advert went viral a while ago. I love this ad, the music is perfect the timing is great and everything works to get a point across.But many people questioned the reality of the advert. I heard many rumours of digital editing, photograph integration blah blah blah.Here is the proof behind the pudding. What happened behind the scenes is awesome and scary if it all went horribly wrong at some point.Like one of the people in the video said, it was a fireworks display but instead of lights, it used paint and liquid. Sheer brilliance:

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